Hosting webinars is useful for a variety of reasons. It helps you drive traffic to your website and therefore increase your sales. Besides, you can refer valuable products to your audience that will be genuinely helpful for them without selling your product. It’s like promoting affiliate links on your blog post. You need to identify the products you’d like to recommend to your audience and create an impressive presentation to deliver to your potential viewers.
A regular webinar is around 45-minutes long, where you should preferably speak for half an hour and leave about 10-15 minutes for Q&A session with your audience. Q&A enables one-on-one interaction and helps the audience get answers they seek.